Orchestre de Paris: a webplayer to enrich the user experience of an online ticketing system

The Orchestre de Paris is known for a program combining artistic excellence and modernity, while pursuing an ambitious policy of openness. All these issues have led the Orchestre de Paris to reflect on digital tools in order to develop new ways of approaching music and extending the musical experience.

At Vialma, we have a common vision: new digital tools, far from competing with musical tradition, make it possible to increase and complete the show experience and to deepen the link between the audience and the theater well beyond the stage. Today, a large part of cultural consumption is enabled by digital technology and in particular by streaming. Vialma has therefore decided to make its online streaming solution available to cultural institutions wishing to modernize and renew their audience.

The Orchestre de Paris was looking for a unique method to present its next artistic season. Thanks to the Vialma player, the Orchestre de Paris audience can now enjoy a custom playlist presenting the highlights of the new season, while reserving your tickets in all simplicity.

Vialma's innovative solution guarantees a smooth and frictionless purchasing process, which results in remarkable engagement and conversion rates.

It is also a solution turnkey : Vialma has managed all the rights related to the recordings thanks to its network of partnerships with the biggest labels!